Living 2 Eat |

 “Work smarter, not harder”… this is the key to successful fundraising!

Now that you have surveyed what is being done in your area – food drives, clothing collections, etc. – it is time to sound the call and enlist the help of others.   Replicating yourself in these efforts essentially multiplies your donation exponentially.

Here is how you do it:

·        Make a list of five relatively easy ways to meet a Texas need (cash, clothing, food, school supplies);

·        Know the facts (restrictions, contact name, website, phone numbers, acceptable items) regarding drop off/pick up locations for collected items;

·        Cast the net in an effort to ‘catch’ folks who can participate.   E-mail, fax, phone, text messaging, Western Union, the church gossip, the nosy neighbor, the old lady who loves to talk on the telephone… all excellent ways of reaching the masses and everyone has access to the majority of them.   Make contact in some capacity and include ways to give and facts.   Give folks no reason for not helping — be able to answer basic questions that are often excuses.

·        Cast a mega commercial fishing net by contacting folks who have a following – PTA President, politicians and candidates, church leaders/clergy, Chamber of Commerce directors, hometown newspapers,  CEO’s of larger companies in your area, public relations departments at nearby colleges/universities.  Remember, the key to this type of fishing is netting the largest audience possible.

Again, the key to successful fundraising is replicating yourself.  Do it!